HEI
Industry
Horse Riding Club
Location
Pune
Overview
HEI Horse Riding Club isn't just a riding school it's a haven for equestrian enthusiasts. Whether you're a seasoned rider seeking to refine your skills or a curious beginner taking your first tentative steps, HEI welcomes you with open arms.
Challenge
When HEI approached Webchirpy, they possessed a clear vision for their brand. They needed a logo and a complete branding strategy. The challenge lay in translating the club's blend of passion, expertise, and community into a visual language that resonated with its audience.
Solution
Our team meticulously studied HEI's values, target audience, and competitive landscape. We crafted a logo that transcends mere representation, the central focus lies on the name "HEI," rendered in a sophisticated brown palette that evokes elegance and earthy connection. Above the "I," a stylized globe representing the boundless horizons of horsemanship.
Beyond the logo, Webchirpy developed a comprehensive branding strategy encompassing color palettes, typography, and visuals. By understanding the brand's core values and translating them into a visual language, Webchirpy has helped HEI not only attract new riders but also strengthen the bonds that unite its existing community