UI UX Design, Branding, Website, Logo Design & Marketing Company in Coimbatore

BlueCity

Industry

Real Estate

Location

Tamil Nadu

Overview

BlueCity Groups is a reputable construction and project development company committed to transforming architectural visions into reality. With a focus on quality, innovation, and customer satisfaction, they strive to create dream spaces for their clients.

Challenge

The challenge for this project was to create a distinctive logo and branding collateral that captured BlueCity's essence while resonating with its target audience. We needed to convey a sense of elegance, professionalism, and trustworthiness synonymous with the real estate industry.

Solution

Our solution involved designing a captivating wordmark logo with a powerful symbol integrated into the typography. The symbol, shaped like the letter 'B,' represents high-rise buildings and house structures, emphasizing BlueCity's expertise. Additionally, we incorporated a unique touch by featuring a high-rise buildings concept on the letter 'i' in "city." The chosen color palette comprised dark blue, light blue, and green, evoking a sense of reliability, tranquility, and growth. The finalized logo and branding collateral exuded a timeless appeal, showcasing BlueCity Groups as a trusted name in the real estate industry. This cohesive brand identity positioned them for success and left a lasting impression on their target market.

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