We have derived six concepts based on the brand's pillars: community, Progress, Knowledge, video streaming, wisdom, Growth. After exploring the concepts with skill safari team, they finalized the logo which is abstract and modern. The concept behind the selected version is inviting, lively and depicted the concept on letter 'i', the dot above the letter 'i' represents the sun and its reflection in multicolored represents mountain with a peak that gives the concept of learning skills through skill safari makes the individual attain the peak of the career in different sectors. Further, we have designed a distinct and extensive set of branding tools like Business Card Letter Head. Bold concept, vibrant colors, strong typography and rhythmic design to create a visual experience familiar to educators, fresh & forward thinking. Skill Safari's branding have energized by combining the emotional and logical to reflect their spirit and mission.